SKIN FIRST® Delivers At-Home Personalized Brand Experience

Helsinki, July 28, 2021 – Revieve, a market-leading personalized digital brand experience company in the Health, Beauty & Wellness categories working with leading brands, retailers, and digital service providers worldwide, today announced a partnership with SKIN FIRST®, the functional cosmetic brand specialized in skincare.

With Revieve’s Digital Skincare Advisor, SKIN FIRST® now offers consumers a personalized skincare experience to determine their overall skin "health" score and recommend products to meet their needs. To use Revieve’s Digital Beauty Advisor via the SKIN FIRST® website, consumers take a selfie and answer a few questions about their skin type and personal skin concerns. Next, they receive the AI-driven product recommendations and personalized skincare advice based on over 100 different skin metrics and 30,000 demographically diverse images.

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“When the pandemic quickly shifted consumer habits, it was imperative we would be able to offer our customers the same level of experience they would receive from in-store consultants from the comfort of their home,” said Dr. Maria Pia Priore, pharmacist, cosmetologist and Founder at SKIN FIRST®. “Revieve’s solution does just that, making it easier for our customers to self-select the right products no matter where they are, while also eliminating countless hours spent in-store or forming a regimen based on trial and error.”

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“We are thrilled that SKIN FIRST® has partnered with Revieve as it looks to expand its offering to deliver a personalized brand experience to consumers,” said Sampo Parkkinen, CEO and Founder at Revieve. “Our technology enables SKIN FIRST®’s mission to help consumers maintain healthy skin from the comfort of their own home while facilitating positive brand interactions and affinity.”

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About Revieve

Revieve is the preferred provider to brands and retailers across five continents for delivering a digitally-driven, personalized customer-experience leveraging state-of-the-art AI/AR technology. Working with our partners, Revieve has transformed the customer-experience for skin care and color cosmetics through its proprietary technology, the Revieve Health-Beauty-Wellness Platform.

With easy-to-use self-diagnostic modules that personalize search, product discovery and shopping experiences, Revieve's digital beauty platform delivers consumers targeted products, services and treatments. Encompassing all facets of the health, beauty and wellness industry, Revieve’s trusted powered-by modules include the AI Skincare Advisor, AI Makeup Advisor, AI Suncare Advisor and AI Nutrition Advisor. The Revieve platform seamlessly integrates personalized shopping solutions, in-person and live-video consultations with health and beauty advisors, driving tangible business value by increasing consumer engagement, conversion and basket size across all digital in-store and online brand touchpoints.

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About SKIN FIRST®

SKIN FIRST® is an Italian functional cosmetic brand specializing in skincare born from the scientific and academic approach of Dr. Maria Pia Priore, who personally takes care of the formulation of the products, researching the best performing substances, for which there is consolidated supporting scientific literature. The result is a range of products dermatologically tested on sensitive skin, nickel tested, and formulated to minimize the risk of allergies.